Finally coming together for a three-way collaboration, the stellar chemistry between New Balance, SBTG and Limited Edt has resulted in the birth of Urban Islander – a collection with an authentic grunge aesthetic that raises the bar in the local streetwear scene.

Where tropical fun meets urban grit, the Urban Islander collection embodies the free-spirited nature of world-renowned Singapore streetwear designer, Mark Ong, who goes by the moniker Mr Sabotage, and the tenacity of leading local niche sneaker boutique, Limited Edt. Headlined by the New Balance 327 sneakers and 900 sandals, the collection is the re-imagination of New Balance’s iconic footwear through the eyes of Singapore’s OG sneaker artist.

Featuring colourful wall-to-wall prints, park benches and playful, tropical accents that create the perfect getaway for urban islanders in true Sabotage style, Limited Edt’s first ready-to-wear and lifestyle concept, CHAMBER at Wisma Atria, was transformed into an ‘Urban Playground’ as part of the highly-anticipated launch.

With the objective of driving hype and pre-order sales for the limited edition collection, publicity efforts began rolling out prior to the official release date. Coupled with an invite-only preview of the experiential pop-up at CHAMBER, the New Balance Urban Islander Collection by SBTG and Limited Edt was the talk of the town, especially amongst the sneakerheads locally and regionally.