Established in 2015 by Singaporean husband-and-wife duo Daniel Chew and Rebecca Ting, Beyond The Vines is a contemporary brand founded on the belief that good design should be accessible to all. The label embraces minimalistic design sensibilities with a refined approach drawing from a philosophy inspired by duality – to create boldly, and to design simply. In 2020, Beyond The Vines journeyed into a world beyond and embarked on a rebranding exercise as it transitioned from a sole ready-to-wear women’s label into a design studio.

Beyond The Vines unveiled its new identity through an expansive 2,216 sq-ft concept store at Ngee Ann City. A tactile coming together of the brand’s design philosophy, the Beyond The Vines Design Store is a true homage to all things well-designed. The retail space encourages self-discovery as the brand’s cult-favourite Dumplings Bags hang proud on The Bag Bar and are displayed intentionally for tactility and try-ons.