In conjunction with It’s Just Lunch Asia’s 10th Anniversary, The Good Folks secured exclusive interviews for
its Managing Director and matchmaker extraordinaire, Anisa Hassan.
Anisa Hassan is a former Channel NewsAsia broadcast journalist turned award-winning entrepreneur. She is best known for her role as a “matchmaker”, being the owner and Managing Director of the international dating company, It’s Just Lunch Asia. In conjunction with the company’s 10th anniversary, along with the recent inception of the Men’s Elite Club (comprising of top executives and businessmen) and launch of Anisa’s new e-book “Stressless Dating Solution”, The Good Folks was tasked to drum up publicity for the company and its milestones and position Anisa as a key thought leader in the industry.
The brief also included highlighting Anisa’s personal efforts in fighting the notion of a so-called “marriageable age” for women, and reaching out to those over their 40s and working with them on their self-esteem / perception issues, motivating and opening up their minds and hearts to accepting the whole world of possibilities in love. Over the years, Anisa has worked with and helped over 500 women overcome their fear in finding love.
To date, The Good Folks has secured substantial coverage for Anisa and It’s Just Lunch Asia in top tier print titles like The Business Times Weekend, Berita Harian, The New Paper, My Paper and broadcast media like Channel NewsAsia’s First Look Asia and MoneyMind, 938Live’s The Living Room and Kiss 92’s Morning Show with Maddy, Jason and Arnold.