As the festive season drew near, innisfree returned with the 5th edition of its Green Christmas Campaign to spread the holiday cheer to its beauty fans.
The Good Folks, on behalf of innisfree, invited key media and influencers to an intimate Christmas dinner at Grids & Circles to express our gratitude for their fervent support over the past year. Aside from introducing the DIY Christmas Stocking Kit and Green Christmas 2018 Limited Edition Collection, guests were treated to a refreshing tea appreciation workshop too! From event styling to hosting media and influencers, The Good Folks managed all aspects of the dinner party.
On top of the widespread coverage and various giveaways following the event, we also developed exclusive social media content in collaboration with several lifestyle and parenting influencers, including @catslavery, @yilianng,, @lianmeiting, @jaynetham and @mariemjsoh, as well as local artists ñ @puffingmuffin and @ultraaviolets, to create more awareness about innisfree‘s Christmas charity campaign.